As a long time fan of college basketball, this years edition of March Madness is a bit disappointing, and very alarming.
But there is a bright side to everything, well not to me because our dehydrated potato warehouse and our manufacturing plants are still running full steam ahead.
But this edition of March Madness has helped me reflect on my ultimate goal, which to make enough money writing so i can quit my day job.
My strategy?
Well first, i buy into the idea that an author has to have multiple titles out and mutiple platforms to make thier available.
So, my first goal is to have 20 published titles by the end of 2022. My second goal, which is similar, is to have my Realm of the Light Series finished by that time (it will be a 5 book series).
But what does this have to do with marketing?
Well, I’ll tell you.
It’s matter of vision. I have a vision for how I want my author platform to look. And all my marketing and promitions fit within that vision.
1st, I want more than just Sykar the Volkrog to be a bestselling title. So i am planning a promotional sales run for The United, which both myself and my publisher are dropping a comsiderable amount of time and money into promotional newsletters, blog tour, social media blitz, newsletter swaps, etc. The sale will run the first week of April.
2nd, well, i want to build my newsletter to the point where it is my most effect marketing tool. To accomplish that I have a few NL magnets on Story Origin, joined a few different group giveaways, and have hired a NL consultant.
After that, my goal is to consitently create quality content that my readers will enjoy, and find inspirational.
What are your goals?